Tuesday, 20 December 2016

Christmas Display @ Shinsegae

Theirs is the most extravagant, the most attractive, and probably the most expensive Christmas display in Seoul I have ever seen.

Standing by the Korea Post headquarters near Myeongdong, just across the Bank of Korea, I was mesmerized, along with a few Chinese tourists that chilly night, by Shinsegae Department Store's elaborate display of lights, technology and extravagance!

Years before, their display mainly consisted of projected Christmas scenes on the walls of the building, complemented by the lights wrapping the fountain nearby forming like a single-layer, fondant wedding cake.

This time, the department store wrapped itself with thousands of lights that changed colors and drew on the walls and the cone-shaped tree ribbons, candy canes, balls, and snow flakes!

It also drew out a greeting in lights 'Happy Holiday'.

Yes, 'holiday' as in just one holiday. I wondered whether the department store, upon seeing that the calendar only showed December 25 as the Christmas holiday, decided to singularize the popular Christmas greeting 'Happy Holidays'.

I was momentarily confused whether, with all the millions they spent on the Christmas display, they couldn't afford an extra letter? 

Oh well, I guess it's the thought that counts. Ha-ha-ha!

So be it a 'happy holiday' or 'happy holidays', I wish you all to enjoy your Christmas!

                     (This Christmas tree is the one standing 
                in front of Doota in Dongdaemun)

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